Pyratas asked:
Hi there,
Hi there,
My work (a medical education center) needs to send out important legal information to past students in regards to their licenses.
We have about 1000 folks to send this info to, but it’s so important that I would **** to see it go into people’s “spam” or “bulk” folders.
Anyone know how to avoid this? What constitutes spam in regards to how spam-blockers sort and protect folks.
Basically, any way I can mail en masse’ and avoid it being marked as spam? (it’s DEFINATELY not!)
Unfortunately, there’s just no way to guarantee delivery of your email. If there was such a way, the spammers would be the first ones on it!
Most email filters these days are using a ranking technique known as Bayesian analysis. It is an intelligent system that learns as it runs what a user or network considers spam to be. These systems run your email through the Bayesian analysis, and grades your email based on how similar it is to past spams the company has received. If your email’s probabilistic indicators cross it over the threshold grade for spam, then into the spam box you go.
So your best bet is to avoid too many words that talk about invoices, payment, paypal, registering, or pharmaceuticals, or any other words related to commerce. Also, do not blind carbon copy the entire group in one pass – your odds of defeating filtering improve if you email your students in the To: field one by one.
However my frank advice, if this is legal info that has to get there, is to snail mail it and bypass email as a technique. Unfortunately, spammers have poisoned the well for bulk email. You’ll likely not get a better delivery rate than about 2/3rds at best.
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